When speaking about our finish, it comes back to that sense of artistry and attention to detail. Trotzuk has a team who work exclusively for Fidelity that specialize in creating the perfect washes, every one of which he approves before they leave the factory. It takes 32 hands to make one pair of denim and each person takes special care to create every pair that is sent out. Each piece could be considered a custom work of art.



FIDELITY DENIM - Jason Trotzuk

At Fidelity denim, our mission is to make the most beautiful jeans with the goal of making women look and feel amazing. True to the name Fidelity, we have a Faith, Love and Devotion to making the most luxurious, comfortable, effortlessly beautiful jeans in the world. All our denim fabrications are hand selected from Italian mills and chosen for their beautiful aesthetic, look, wearability and practicality. We know you’ll love how Fidelity carries you throughout your busy day and makes you look and feel fabulous doing it. Fidelity Denim’s founder Jason Trotzuk began by hand-painting jeans in his parent's basement at age 18. He sold his one-of-a-kind creations on Robson Street in Vancouver for several hundred dollars a pair. This helped him pay his way through college. In 2005 Fidelity Denim got its start. Starting with women’s jeans and originally produced in Hong Kong, Trotzuk decided to move production a little closer to home. He made the decision to move the brand’s production to Los Angeles.




With the Faith, Love and Devotion only Fidelity can deliver, our focus is on the 3 F’s. Fabric, Fit and Finish. Hand selecting the most exquisitely crafted denims from Italy, tailoring them into beautiful contoured fitting jeans that hold and shape your body lovingly and finished in the most beautiful luxurious washes. A pair of Fidelity jeans is the best therapy money can buy, giving all the hold, support and comfort a woman could ever want.